Advantage: Giving an unfair advantage to mature brands in highly competitive markets.

Author: Gary Reid
21st April 2021
Paid Social / PPC / Search / We are Polymer

Advantage is our service offering for mature brands looking to activate sales online in highly competitive markets you would be part of Advantage our specialist PPC and paid social division. Where driving efficient sales across Google, Bing, Facebook, Instagram and Twitter are paramount to harvesting demand.

Get in touch today for a free strategy session. You can call us on +44 20 3920 7456 or email us at contact@wearepolymer.com to set up a video call.

No other team exemplifies our drive for better, faster, cheaper better than Advantage.

Combining unrivalled experience, unmatched automation and data skills at every level we have put together a service to provide mature brands, in highly competitive markets an unfair advantage over their competitors.

With advantage your team isn’t wasting time checking multiple engines for data, they aren’t wasting time putting together reports, it’s all automated, your team works on what drives growth, on test & learn, on developing strategies to increase revenue.

Experience, automation and data skills mean the core mission for Advantage of better, faster, cheaper is achievable.

EFFICIENTLY HARVEST DEMAND.

The basic principle of any online direct response agency is to efficiently harvest demand. Our better, faster, cheaper approach ensures this is a given. No time wasted, mundane predictable tasks automated, a team focussed on moving the needle ensures we can deliver on this principle.

EFFECTIVELY GENERATE DEMAND.

In highly competitive, mature markets it’s not easy to generate new demand easily and efficiently. To do this online, especially in paid search and paid social, requires strategic thinking and time. Our teams have both, this means we can find ways to increase revenue through test and learn using generics and social media.

A BIG FOCUS ON TEST & LEARN.

In competitive markets, it is the small incremental gains that can drive growth and to find these you need to adopt an aggressive test and learn strategy.

CONSTANTLY EVOLVING STRATEGIES, PLANS AND FORECASTS.

Many agencies are unable to provide clients with the time and effort needed and usually underestimate the effort needed to work with constantly evolving plans, we do understand this and can deliver.

AN UNDOUBTED FOCUS ON CHANNEL FUNDAMENTALS.

No matter how different your product, the basics of online sales activation apply and so you need a partner with experience, process, and technology who can ensure you maximise revenue and efficiency. And no agency is going to say they can’t do this, the difference is whether they can deliver. We estimate that to run the daily, weekly and monthly checks that our tech platform does across just Google and Bing would require hours of someone’s time. Firstly if they are doing this it’s not a great use of specialist staff, if they are not doing it then your account isn’t performing at 100%.

AGILITY.

Being able to swiftly change plans is also key in markets with many competitors, being able to adapt quickly to changes can make a significant difference to revenue, we make sure our teams are primed and ready to deliver quickly.


Get in touch for a free strategy session on PPC & Paid Social

You can call us on +44 20 3920 7456 or email us at contact@wearepolymer.com to set up a video call.


We are Polymer’s 5 Key Service Divisions

Advantage is one of 5 key service offerings from We are Polymer, all have been developed to be better, faster cheaper and you can download our report on this approach here.

Advantage

Advantage is our service offering for mature brands looking to activate sales online in highly competitive markets you would be part of Advantage our specialist PPC and paid social division. Where driving efficient sales across Google, Bing, Facebook, Instagram and Twitter are paramount to harvesting demand. Find out more about Advantage here.

Marketplace

Marketplace is We are Polymer’s end to end shopping feed service including our Google partnered comparison shopping service, ModaCompris.com, that enables you access to CPC discounts across European countries on Google’s shopping service. Find out more about Marketplace here.

Horizon

Horizon is the specialist language division of We Are Polymer. Horizon aims to simplify international online marketing, making it easy to identify demand, build a plan, launch a trial and roll out a full-scale campaign to activate sales in international markets. Find out more about Horizon here.

Written

Written is We are Polymer’s content and copywriting service. We provide copywriting services to brands to build out on-site content hubs and provide material to external sites. The written word is still a huge part of the online value exchange and those brands that excel in writing content that performs can gain a competitive advantage. Find out more about Written here.

Fortify

Fortify is our specific service to support those brands who are looking to in-house paid search. Taking paid search in-house can be a difficult task and through working with clients who have taken search in-house we have been able to put together a set of services to help make the process work smoothly. Find out more about Fortify here.


Better, Faster, Cheaper

Our report on getter better, faster, cheaper agency services is a manifesto for a better agency, built on principles that drive growth for clients in real terms. Download your free copy of the report here.