Choosing a new PPC agency is never an easy step, it’s disruptive, time-consuming and easy to get it wrong, so w’ve put together a handy guide to help you through the process

If you are not already aware, Google updated their privacy policy in 2023 in order to provide further transparency and allow more users to trust the platform with their personal information. There were two major changes to this update, the first being that Google had made major revisions to sections on state data privacy laws, and the second being the research and development that is now allowing the company to use “publicly available” data to assist with their AI models.

Learn how to optimize your shopping feeds for Google and Facebook with AutoFeed, a Shopify app. In this video, the creator walks you through the entire process, from installing the app to setting up your feed.

We have just heard that TikTok is to launch search ads, the first of the social platforms to make this move, putting Meta on the back foot when it comes to innovation and becoming a real competitor to Google

We work with clients across retail, fashion, travel, luxury and tech and we audit a lot of Google Ad accounts for potential clients, every time we do quite often find the same errors. In this post we’ve highlighted the 15 most common PPC account errors so you can quickly check to see how yours compares.

We're delighted to have made the shortlist for the #uksearchawards for our work with Giggling Squid. Shoutout to Lucy McNeile for all of her hard work getting their PPC strategy off the ground!